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A keratin hair mask is a deep conditioning treatment designed to replenish keratin, a protein that makes up the structure of hair. It helps improve hair's strength, texture, and manageability by reducing frizz and making it smoother. The mask is typically applied after shampooing, left on for a few minutes to penetrate the hair, and then rinsed out, leaving the hair softer and easier to style. It is suitable for all hair types, particularly for hair that has been chemically treated or damaged.